What's your story?
Hi all,I was reading a blog by Chuck Smith, who is involved in helping others succeed in their own quilting business.
He was saying how we need to have a "story" that defines our business and that makes it stand out among the rest. What do you want people to think of when they think of your business? What will make them remember you the next time they need the services/products you offer?
He was talking about a few different well-known businesses' stories. Did you know that L.L. Bean will guarantee everything you own from them, for as long as you own the product? I didn't know that, but it will make me think of them the next time I go to buy some clothing. See how it works?
He was relating this to a quilting business, but you can follow his ideas for any business you own.
Go on over to his blog and read what he has to say about crafting your own story.
http://www.quiltingbusiness.com/tell-your-quilting-business-story/
Have a great weekend.
Laurie
posted by Home Business @ 12:31 PM
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