Christian Home Business Connection

Hi,

Well, I”m back with another topic from the survey.  Where can I get free web advertising?

There are several ways you can advertise or promote your business that won’t cost you any money.  It will cost you time, but should be worth the investment.

• Write articles – this can be very effective.  Write articles that relate to topics your target market would be interested in.  Then submit these articles to article directories or websites in your niche that accept article submissions.  This way, other people in your target market will read the articles, get to know you, see that you know what you’re talking about, and thereby, begin to build up trust in you.  If they like what they read, they will come to your website for more information from you, and hopefully, sign up for your list.  Then you can keep in contact with them and continue to promote your products to them in the future.   At the end of the article, you can put the author’s resource information, and include a link back to your site.  It’s good for people who like what they read and it’s good with the search engines.  They like one-way links, which articles give you.
• Join forums in your niche and get known – forums are a place you can interact with others in your niche.  Get to know them and let them get to know you.  When you’re posting, be sure to offer valuable information, so others will begin to respect you and will think of you when they need something.
• Make sure you have a mailing list – you will want to capture the email addresses of those who visit your website and keep in touch with them.  The easiest way to do this is to offer a newsletter.  To get them to sign up for your newsletter (they may not just because you offer it!), offer a free something that is valuable to your target market.  It could be a free report with information on a popular topic that relates to your niche, or it could be something unique to you and your skills.  If you are good with graphics, offer a free graphic.  If you offer advertising on your site, offer a week of free advertising.  Something your target market will want and that they can’t find everywhere else.

As you can see, these methods of free web advertising are not the banner of button ads you may be used to seeing.  Those will cost you money to advertise.  However, the above practices can actually be much more effective if done right and consistently.

Get busy promoting!
Laurie