Internet Marketing for Small Businesses

Article Writing

Internet Marketing for small businesses does not have to be expensive.  In fact , a great free marketing idea is writing articles.  This is a great way to increase the number of visitors to your site.

Article Marketing:  What is it?

Article marketing is writing content for your site and others to put on their websites.  You write an article on a topic related to your website, and then offer it to other website owners to use it on their website, blog, or in their newsletter.  The way this helps to market your business is that you will include a short biography at the end of the article, with a link back to your website.

Writing articles is one internet marketing strategy for small businesses that can be very effective. It can help in two ways.  First, you receive links back to your site (one-way links) whenever your article is published on another site.  Secondly, others begin to see you as an expert in your field, which opens the door to possible interview or joint venture opportunities.

As I mentioned, it is a completely free way to market your business if you write the articles yourself.  If you do not have the time or if you do not feel writing is a strong point, you can outsource the writing fairly inexpensively.

How do you get started in article marketing?

Start off by writing an article between 300-700 words long.  Write about a topic that is related to the theme of your website.  This will bring in targeted traffic to your site.  When writing your article, make sure:

• the article is well-written and informative - do not just make it an advertisement

• proof ready the article for typos and grammatical errors

After you are finished with your article, make sure to include an author bio box at the bottom.  A few tips:

• Be sure to include the full http:// part of the url of your website to make the link active

• Limit the bio box to one or two links.  If you include more, some publishers will not use the article.

Submit Your Article

After you write your article, you want others to read it!  Besides posting it on your own website, you can offer to other website owners who target the same market as you do.

You can also submit your articles to article directories.  A good one to start with is www.ezinearticles.com    Other website owners look in directories for articles they can publish on their own sites.  Make sure you read and follow the guidelines before you submit your articles.

Do not stop at one!  Keep writing and get your name out there.  It is a great  marketing idea for small business owners that won't cost them a dime.

Internet marketing for small businesses can be very productive, especially if you are marketing in a way that people get a chance to know you better and hear what you have to say.  Article marketing does both.

If you would like some guidance in getting started writing articles, there is a great course that will give you some great tips.  Click below to learn more.

Easy Article Marketing

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